On the gamification of mineral exploration

EXPLORATION has long been a form of extended ‘detective game’ – but will the nature of ‘exploration games’ change in future?

On the gamification of mineral exploration On the gamification of mineral exploration On the gamification of mineral exploration On the gamification of mineral exploration On the gamification of mineral exploration

A theme in management studies - and in marketing strategy in particular - over the last decade has been the increased efforts to gamify the experience of customers.