STRICTLY BOARDROOM

Elevator strategy - A view from the fourth floor

<i>STRICTLY Boardroom</i> constructs a new four-level 'elevator' framework for business strategy - and hopefully doesn't put you to sleep trying to explain it.

Allan Trench, John Sykes
Elevator strategy - A view from the fourth floor

Your scribe was recently asked to deliver a presentation entitled ‘Strategy is dead - Long Live Strategy' to a sundowner event hosted by the Australian Institute of Management, AIM1.  Whilst the evening...

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